With the changes that Asphalt Shingle Manufacturers made to their warranties making virtually everything a “Limited Lifetime Warranty” can you still use the warranty that your preferred brand offers a selling point in your presentation? I came across this interesting video on YouTube. It was made before the Lifetime Warranty craze hit but it still [...]
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Archive for the ‘Roofer’s Marketing’ Category
Developing A Successful Marketing Strategy
By Roofaholic on Saturday, March 10th, 2012 | No Comments
A Consistent Marketing Strategy Can Make This Sign A Reality For Your Roofing Business Have you developed a marketing strategy for your roofing business? Many roofing contractors look at marketing as an event instead of looking at it as an important part of their overall business strategy. What I mean is that many will let [...]
Read More...Is E-mail Marketing Still Effective?
By Roofaholic on Wednesday, February 29th, 2012 | No Comments
Does E-Mail still belong on this list? With so much attention being given to Social Media as the preferred marketing method for small businesses, and an increasing number of roofing contractors, you may be wondering if E-mail is dead. E-mail marketing can take a number of different forms from a Monthly Newsletter, to a well [...]
Read More...Niche Marketing for Roofing Contractors
By Roofaholic on Sunday, February 19th, 2012 | No Comments
Do you have a neighborhood that you would like to dominate? Maybe it is that 25 year old upscale housing tract that is 75% shake roofs and you want to be the one who gets to re-roof them. How can you use niche marketing to help you dominate your target market or neighborhood? If this [...]
Read More...How-To Get The Right Twitter Followers
By Roofaholic on Monday, January 30th, 2012 | No Comments
If you are a Roofing Contractor on Twitter you may have found it difficult to find the right people to follow. How can you grow a Twitter following that has potential customers and not just marketing companies and manufacturers? Watch this video to find out. There are 3 other even more powerful tips [...]
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